Skip To Main Content

Mike Heroux


Mike is a passionate investor and founder of Dividend Stocks Rock (DSR). He earned his bachelor’s degree in finance and marketing, an MBA in financial services, and used to be a financial planner with a CFP title. Besides being a passionate investor, he is also happily married with three beautiful children. Mike started his online venture to educate people about investing and to be able to spend more time with his family.

Mike started his career in the financial industry back in 2003. He earned several promotions along with a good pile of diplomas. He had lots of fun working with clients in private banking for half a decade but thought he could do more with his life.

In 2016, Mike decided to take a leap of faith and left everything behind to travel across North America and Central America with his family. They drove through nine countries and stayed three months in Costa Rica before returning home. This was an eye-opening adventure that led him in 2017 to quit his job in the financial industry and pursue his dream; helping people invest with conviction so they can retire happily.