PwC’s 2015 global operations survey: Reimagining operations

This survey shows that leading companies are reimagining operations, aligning more effectively with business strategy and working across functional lines to build experiences for their customers. These companies are more confident about their future prospects.

PwC surveyed more than 1,200 chief operating officers and operations executives to learn more about how companies are using operations to drive competitive advantage today.

Key findings:

  • Knowing what customers value is a challenge for operations executives. And this makes it difficult to set priorities, manage costs in a strategic way and choose the right trade-offs when necessary.
  • Companies plan to do more than just improve existing processes — they’re looking for ways to transform their businesses without letting day-to-day performance slip.
  • Operations itself is being reimagined. Leading companies realize they need a model that aligns operations with strategy and helps them stay resilient in the face of significant change.
  • Strategically aligned companies are more confident and more likely to focus on a few differentiating capabilities that drive competitive advantage. What customers value in your chosen markets and your company’s existing operational strengths are the two dimensions to consider.