Social business global executive study and research report 2014

Learn about executives’ views of the social business opportunity and how companies are harnessing its value to transform their organizations.

LEARN HOW EXECUTIVES VIEW SOCIAL BUSINESS:

  • social business is perceived as important both today and in the future
  • employees want to work for companies that excel at social business
  • measurement sophistication is starting to prove the value
  • social business maturity is related to the level of results companies achieve
  • companies can fuel social business maturity by focusing on its three primary drivers:
    • using social business data in decisions
    • having a leadership vision premised on the belief that social can fundamentally change the business
    • moving social business beyond marketing to realize that vision

View Deloitte’s 2014 Social Business Global Executive Study and Research Report.

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