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This is the agenda for
Detailed Descriptions of Modules
Module 1
Understanding your business

This module will help you think critically about your competitive positioning by revisiting and refreshing your knowledge of key business tools and ideas.

- Review the elements of a good situation analysis and tools to use for that assessment such as: SWOT, mission and vision, the competitive environment, financial analysis among others discussed.
- Understanding your strategic position in the market defined by your value proposition, product market focus and other elements discussed in the module.
- Strategy mapping and the importance of gaining clarity on and decomposing corporate goals to easily translate into the strategy map.

Module 2
Pricing and Profitability : Understand how to make your organization profitable

This module will provide a solid understanding of the many factors that influence your contribution margin, and the types of thinking and planning that go into the maximization of contribution margin. Pricing and product costs are components of this.

- Understanding contribution margin, cost behaviors and cost-volume profit analysis.
- Pricing as a competitive tool, including the customer value formula and a high level discussion on pricing processes and infrastructure.
- Customer profitability analysis.

Module 3
Understand how to make your organization Profitable: Analyzing Profitability

This module finishes the discussion on cost behaviors and takes the learner through a breadth of performance improvement tools.

- Fixed cost behavior
- Activity based costing and other cost improvement techniques
- Introduction to several useful performance improvement techniques such as process management, value chain analysis, business process re-engineering

Module 4
Tools for Optimal Performance

This module continues the discussion on performance improvement tools and looks deeper into validating the connections made through the strategy map.

- Validating strategy map linkages up to the overarching strategic goals of the organization by thinking critically about the cause-effect relationships.
- Thinking more strategically about forecasting and other tools such as the consumption chain.
- Laying a foundation to begin thinking about how to cascade goals throughout an organization.

Module 5
Using a Scorecard for Maximum Performance

This module dives into the Balanced Scorecard (BSC) as a performance tool to round off your performance management and measurement systems.

- The BSC as a performance management tool
- Steps to creating an effective BSC
- Cascading objectives in the BSC
- Weighting and scoring the BSC objectives

Module 6
Analyzing Results and Making Strategic and Operational Adjustments

This module focuses on looking at the performance results once the BSC is in place.

- Best practices in analyzing scores
- Developing a plan of action based on results
- Examining root causes and determining if strategic or operational changes need to be made based on results