Title/Position: Canada’s Financial Literacy Leader Company: Financial Consumer Agency of Canada (FCAC) Jane Rooney is Canada’s Financial Literacy Leader, within the federal government’s Financial Consumer Agency of Canada (FCAC). She was appointed to that position in April 2014 to exercise leadership at the national level to strengthen the financial literacy of Canadians. Ms. Rooney engages and collaborates with stakeholder groups from the public, private, and non-profit sectors, to coordinate efforts and to strengthen Canadians’ financial well-being. A priority since her appointment has been the development and implementation of the National Strategy for Financial Literacy—Count me in, Canada. Ms. Rooney’s public outreach has been instrumental in building momentum around the strategy, and ensuring hundreds of organizations across the country are undertaking initiatives to advance its goals. She also oversees FCAC’s research and consumer education initiatives, which support the National Strategy through 1. the implementation of Canada’s National Research Plan for Financial Literacy, and 2. the development of programs, tools and web content designed to help Canadians gain the knowledge, skills and confidence to make better financial decisions. Over her career Ms. Rooney has worked for more than 20 years in the financial sector. She holds a Bachelor of Arts degree in Economics from Carleton University.