Strategic partnerships: Lessons from the field – Case studies

Learn from two case studies of companies – a health care company and a scientific literature information organization – that sell information products on a subscription basis, and apply strategic partnerships in different ways.

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In Strategic Partnerships: Lessons from the Field: Case Studies, follow the journeys of Patient Diagnostic Corp. and the Academy for Scientific Research as they apply the six-step strategic partnership process and learn about the following essential stages:

  • strategic assessment
  • planning
  • engagement
  • execution
  • governance
  • termination considerations