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Companies increasingly use social media to communicate with their stakeholders. Learn about the benefits of social media and how it can help your company enhance stakeholder reach and engagement.
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Social media has changed the way stakeholders access company data. As a result, more companies are using social media for investor relations and performance reporting.
Despite the increased use of social media, there is little published material about:
The Role of Social Media in Performance Reporting:
Based on the research of nine Canadian public companies active in social media, this discussion brief covers the social media tools they are using, including:
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